Thirty-eight years after Dolly Parton’s song was released, many in the UK are still working 9-5 sandwiched by a stressful commute.
Dolly was right, it is enough to drive you crazy.
Our Executive Assistant, Alex, looks at how this compares with Emberson’s model:
I still tumble outta bed and stumble to the kitchen in the mornings, and sometimes I’ll pour myself a cup of ambition, but I don’t then get out on the street where the traffic is jumpin’.
Instead, I walk with my dog around the fields.
To be totally honest, we’re sometimes both yawnin’ and stretchin’ and trying to come to life at this point. But, when we’re ready, we start work in my home office, or on the sofa with a cuppa if I’m proofreading (that’s my favourite spot to zoom in, get my head down and concentrate on those pesky typos).
Emberson breaks the mould of traditional agencies. We don’t work 9-5, we don’t commute and we don’t have a central office.
We work smart; making the best use of people, technology and the processes we have in place.
The business is employee-owned and entirely distributed. Harnessing technology to allow us to work closely together, yet apart, means we can work from wherever we like. Fancy a month in France? Just make sure there’s Wi-Fi available and then go for it.
I also get to work with amazingly talented people. Because we’re not tied to a location, we can source the best in their field no matter where in the world that field is!
Aside from the obvious environmental benefits of cutting out daily commuting, it’s a massive health and wellbeing benefit for us as individuals.
Of course we meet face-to-face on a regular basis too; there is no substitute for it at times. But it’s a conscious decision rather than a daily trip to the same office to be asked to be creative and productive in the same chair at the same desk every day.
“Clients do not come first. Employees come first. If you take care of your employees, they will take care of the clients.” Richard Branson
Forget command and control. Forget about presenteeism; give a team of individuals the freedom and opportunity to work in the way they need to in order to be their most productive.
This is all quite upbeat isn’t it? Well, it suits me and it’s working for Emberson as a business.
Do I think this is right for everyone and every industry? Of course not. But it could work for many more than are currently given the opportunity.
You do have to be a self-starter and comfortable with your own company. I get cabin fever some days and crave company. So I’ll arrange to meet a colleague, or go and work in a public space where there’s a buzz. But for me, honestly, the positives of the work-life balance far outweigh any negatives.
There are many opportunities for businesses of all types and sizes to adjust here and there, if the will is there.
I firmly believe it is the future and we just arrived a little earlier than most.