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INSIGHTS

The Language of Positioning, Branding & Marketing – “Positioning”

“Positioning” or (re-positioning) must create differentiation by communicating a new, refreshing story that is relevant and compelling to all audiences.

The position creates shared goals that strengthen relationships. More than what you are – positioning captures what you mean to your audience.

Positioning is visionary. It is not only taking a position for today – it is about capturing the imagination and owning the future too.

If you’d like to learn more, visit Positioning 101

 

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About Emberson Group

Emberson is an employee owned group of brand, marketing and leadgen agencies delivering transformative work for its clients throughout the world.

The work Emberson produces helps clients build and launch brands, increase sales of products and services and gain market share.

Press enquiries:
Clare Pratt
Emberson

+44 (0) 1225 686266
hello@embersongroup.com